The multi-channel delivery framework that determines where, when, and how Catalyst guidance reaches travelers -- across Concur, Slack, Email, and beyond.

A GenAI-powered assistant that delivers instant, context-aware policy answers by combining Tripkicks knowledge with your company's own documentation.

Delivers anytime messaging on the Concur home page — program announcements, sustainability goals, peer recognition, and general travel guidance outside the booking flow.

The library of 39 behavioral tactics -- each with defined triggers, scoring rules, escalation paths, and KPIs -- that power Catalyst's point-of-decision guidance.

The unified behavioral intelligence platform -- Catalyst is the umbrella system that orchestrates scoring, personalization, touchpoint delivery, and measurement across the entire travel program.

The primary content delivery mechanism within Concur — displays tiles and modals with behavioral guidance, supplier data, and travel intelligence at the point of decision.

Built-in measurement tied to business outcomes that tracks performance against specific KPIs for every tactic, giving travel managers clear, reportable proof of program impact.

Automatically adjusts messaging, timing, and prominence in real time based on individual traveler behavior, company-wide patterns, and policy thresholds—without any manual intervention.

Dual-scoring system that calculates behavioral and situational scores to dynamically determine which messages appear, when, and with what urgency for each traveler.